Selling Coaching: Why Coaches Hate Selling

Coaches hate selling

The #1 reason so many coaches hate selling or hate the thought of having to sell isn’t because they are afraid of rejection. Actually, the reason is because they don’t want to be seen as pushy or sale-sy.

How we react to sales people

We’ve been conditioned to put our guard up when salespeople approach us. Also, we’ve been taught to be wary because salespeople are always trying to sell us something. Most of the time, we tend to think of salespeople are manipulative, sleazy, dollar chasin’ creeps who don’t really care about us.

It’s true that there are those kinds of people out there in every industry on the planet, I’ve worked with them.

Personal experience in sales

Even though deep down, I knew that the salesmen I’ve worked with were good people, but what came out of their mouths when talking about clients often made me cringe.

One previous coworker said to me one day, thinking it was a great teaching moment as he had just finished up with a potential customer, “In my mind I’m thinking, if you ain’t spending money with me get the hell out of my chair.  NEXT…”

I was shocked that he said that to me. Didn’t he know I wasn’t like that. Guess not… He actually thought that he could train me to be that way.

As I almost threw up in my mouth, holding back my thoughts from showing up in my facial expression as the first thought flittered in my mind “Dirty! Sleazy!” I just nodded as if I understood what he meant.

As I walked back to my desk I was utterly grateful to know that I didn’t have to be like him or worry that there were others like him.

I knew that if there is one like me who knows that a selling conversation is truly a transformational conversation then there are and will be more like me. That is why I’m so passionate about this topic.

I’ve had my share of clients in other industries I’ve worked in say to me that so-and-so is so sleazy and they only care about making a dollar off me. But I have been blessed enough when they said “but I know you’re not like them, you’re one of the few.”

Not all salespeople are the same

Ever heard the saying that “all men are dogs?” Is it really true. REALLY? Of course it’s not. But if you believe it, you’ll come across plenty of them in your life. PROMISE.

So is it really true that “all salespeople are sleazy, manipulate and conniving?” Of course not, but if you believe it, you’ll come across plenty of them. PROMISE.

So this is for those of you who are afraid that this stigma is how you’ll be seen.

Advice to coaches

Coaches (especially my spiritual bad-asses) like to kick selling under the rug because they don’t want to be seen like this. But let’s get real for a second. You’re not just a coach… you’re a business owner and business owners make PROFIT right? If you can’t sustain yourself you can’t help many people can you? Nobody gets the transformation they’re seeking. Not you and not them.

That’s why I want to share something special with you. I want you to give yourself the gift of freedom from the fear of selling yourSELF. Let’s face it, that’s what you’re doing. You’re not selling coaching.

You’re selling yourSELF. You’re the solution to somebody’s problem. To somebody’s prayer. Don’t hold that lightly.

This isn’t about selling your soul for profit. This is about “giving” (with a generous heart) the world the gifts that come from within you. Gifts of your Spirit. Gifts of your Soul. And to be paid beautifully and WITHOUT guilt for those gifts.

Selling isn’t just about profit

Let’s start a movement. You and me. We’re here to change lives.

Let’s show the world selling is NOT something you do TO a person, it’s something that you do FOR a person.

Want access to my FREE training to conquer your selling fears? Spiritual Selling Secrets – How to Get your First or Next Paying Clients without Feeling Pushy, Salesy or Annoying! Get all the details! <<<